Linyi products expand global reach in Malaysia

The 2025 Lanhua (Malaysia) Overseas Mall Linyi Quality Products Exhibition that took place on July 18 in Kuala Lumpur, Malaysia, was a three-day spectacle of trade. Over 200 enterprises from Linyi Trade City, East China's Shandong province, gathered at the 10,000-square-meter exhibition, showcasing Linyi's remarkable products to the world.

The products featured abundant categories including automotive supplies, sporting goods, home furniture, hardware and building materials, textile and clothing, and pet supplies.

The Lanhua (Malaysia) Overseas Mall, a hub for Linyi's high-quality products, attracted widespread attention from the international business community. Over 12,000 overseas buyers and professionals registered for the trade expo, while more than 100 Malaysian organizations arranged for member units to negotiate purchases. Top buyers from RCEP countries such as Singapore, Thailand, Indonesia, and Vietnam also attended, while buyers from Europe and America connected through online platforms.

During the expo, high-level supporting activities including policy interpretation, cultural exchanges, and investment promotion were held to build a broad platform for in-depth communication and cooperation, promoting "Linyi-made" products' global presence.

Lanhua Group, the organizer from Linyi, is a well-known, large-scale enterprise group based in Linyi Trade City, China's largest market cluster. It has built overseas malls in South Korea and Malaysia and is advancing overseas warehouses in Italy, Kazakhstan, and Thailand, as well as border warehouses in Yunnan, China.

Editor：Lotus